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FENDI 100: Celebrating Furever
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FENDI 100: Celebrating Furever

27 February 2025

Celebrating A Century Of Italian Luxury With Fur, Family, And Fashion Forward Vision

_By_Cynthia Gruver

Opening with a timeless, full-length fur,_Fendi'sFall-Winter 2025_collection was a declaration: the classics are so back. 100 years have passed sinceAdele CasagrandeandEdoardo Fendiopened their fur and leather goods workshop in 1925, and they would have been proud to know that their granddaughter,Silvia Venturini Fendi**, took the helm of_FENDI 100: Lo Spirito Del Tempo_at Milan Fashion Week.**

In terms of vision, the tenured designer touched on styles of yesterday, but is decidedly focused on what's next for the brand. "FENDI reminds me of the future. I didn't want to spend too much time dwelling on the physical archives," said Venturini Fendi in her show notes. "For me, FENDI 100 is more about my personal memories – real or imagined – of what FENDI was and what FENDI means today." The most meaningful easter egg of_FENDI 100_is a miniature doll seen attached to the twisted handle of a fluffy, watermelon pink purse (Look 60), outfitted with an almost exact replica of what Venturini Fendi wore at six years old when she modeled for the maison's_1967 Fall-Winter_collection.

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Look 60, FENDI Men

It was moments like this that carried the spirit of girlhood throughout "FENDI 100," with its pops of pink, lots of lace, and huggable doll charms emboldened with feathery textures and moonlight-catching sequins (Looks 70,72,82). Menswear was approached with equal delicateness: silk lapels, sheer floral undershirts, and sleek ties embellished with crystal beaded embroidery (Looks 55,77,78). Masculine silhouettes embraced the collection's signature use of fur just as much as their feminine counterparts, because everyone deserves the privilege of the plush touch of_Fendi_.

Looks 70, 72, 82, 55, 77, 78: FENDI Men's & Women's Fall-Winter 2025 collection (Photo: Courtesy of FENDI)

fendi-fw25-70-1600x2400-1742416899044-r9550hgmpkj fendi-fw25-72-1600x2400-1742416899326-n0w95cws7so fendi-fw25-82-1600x2400-1742416899598-l9tz13wyvma fendi-fw25-55-1600x2400-1742416899904-fwqd3k3go1l fendi-fw25-77-1600x2400-1742416900180-yqhg2a6zbp fendi-fw25-78-1600x2400-1742416900522-feli96dpgpjJewel-toned shades of bronze, turquoise, emerald, and plum played as accents to a coffee and cream color palette. Buttery leathers (Looks 35,36) and rich fur stoles snugly draped on the shoulder or playfully dragged along the runway entertain a sense of child-like wonder on a backdrop of sophistication (Looks 3,14,74,85). The dainty whimsies of "FENDI 100" continue to show through in another simple, yet outspoken, way: sheer stockings with bright-colored toe sections. Pinks, oranges, reds, and blues were spied through peep-toe heels, a few of which were chicly mismatched–the ultimate signal of a girl on the go (Looks 7,50,51). Fendi's own take on the re-emergence of colored tights is fun in a wearable way, while continuing to align with the elegance of a collection made in tribute to the last 100 years.

Looks 35, 36, 3, 14, 74, 85, 7, 50, 51: FENDI Men's & Women's Fall-Winter 2025 collection (Photo: Courtesy of FENDI)

fendi-fw25-35-1600x2400-1742416900832-9gt5i0eaabo fendi-fw25-36-1600x2400-1742416901122-qzfpvb8aina fendi-fw25-03-1600x2400-1742416901415-g2najbadlmr fendi-fw25-14-1600x2400-1742416901686-8amij77tdwi fendi-fw25-74-1600x2400-1742416901997-c9zonpkqai fendi-fw25-85-1600x2400-1742416902277-hhudvhtuhal fendi-fw25-07-1600x2400-1742416902588-d4gq3v96fva fendi-fw25-50-1742416902874-zwp81x1ljn fendi-fw25-51-1742416903426-cgrr25jofq8The star-studded event featured Hollywood royalty not only in the front row, but also on the runway.Adriana Lima**,Gabriette, andDeva Casselwalked whileElizabeth Olsen,Luca Guadagnino, andSarah Jessica Parkerwatched. SJP held the collection's heroic pink iridescently-beaded baguette bag straight off the runway (Look 28), a subtle nod to her_Sex and the City_character Carrie, whose rare baguette collection continues to attract worldwide fandom, transcending generations.Leonetta Luciano Fendi, Venturini Fendi's daughter and jewelry directorDelfina Delettrez Fendi's younger sister, was also in attendance, making Fendi's 100-year anniversary the ultimate family affair.**

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Song Yuqi at FENDI FW25

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