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LOEWE Unveils Year of the Snake Collection Inspired by Imperial Craft
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LOEWE Unveils Year of the Snake Collection Inspired by Imperial Craft

27 December 2024

_By_Mark Benjamin

For Lunar New Year,LOEWEunveils "Spring Awakening: Dance of the Snake," drawing inspiration from ancient Chinese_cloisonné_—the imperial enameling technique where artisans create intricate patterns using metal wire filled with colored glass paste.

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Third-generation masterXiong Songtao, whose familial legacy traces to the Qing Dynasty's royal workshops, brings his signature ultra-fine wire technique to the collection's centerpieces. His handcrafted details appear on the_Nest bag_, where serpentine motifs intertwined with lotus patterns, and a series of pendants with auspicious symbols in vibrant enamel.

The ready-to-wear line reimagines traditional silhouettes with cloud patterns reflecting porcelain motifs. Each piece pairs fine materials—silk linings and supple leathers—with youthful design and precise tailoring.

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LOEWE's iconic bags receive thoughtful updates: the_Puzzle bag_appears with three-dimensional cloud formations in padded leather, while the_Pebble Bucket_features hand-finished snake chains in polished brass. New designs include a cloud-shaped clutch in_dégradé_leather—transitioning from crisp white to azure—and a coiled snake minaudière in polished aluminum.

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Accompanying the collection,_LOEWE_debuts"Spring Awakening: Dance of the Snake,"starring contemporary dancerXie Xin, founder ofXDTand artistic director of the Greater Bay Area Dance Week. The film weaves her modern choreography with traditional Chinese crafts: shadow puppetry by artist Danno and intricate kites byZhang Xiaodong, a master of Weifang craft recognized as National Intangible Cultural Heritage.

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The collection launches globally on January 9, with Asian market previews from January 5. Master Xiong's cloisonné pieces and select items will be available in limited quantities at_LOEWE_flagships.

Through collaboration with Chinese master artisans,_LOEWE_bridges European luxury with imperial craft traditions, creating collectible pieces that honor the Year of the Snake while advancing the house's innovative legacy.