Loro Piana Introduces Novel Textiles While Honoring Equestrian Heritage
By Jesse Scott
Entitled "The Way We Were," Loro Piana's transcendent Fall-Winter 2025 collection was a love letter to the maison's rich history and the boundless landscapes that serve as its sartorial inspiration. The collection epitomized the timeless elegance that has always defined Loro Piana, hearkening back to a golden era of quiet luxury that was pioneered by the maison and long predated "quiet luxury" becoming a commonly-used term.
Yet it was also distinctively contemporary; "nostalgia" does not exist in the Loro Piana vocabulary. The maison has always cherished the same core values, which may be expressed in different ways as seasons and generations change but which remain achingly resonant at our current flashpoint and have the same indomitable longevity as the mountains and highlands from which the world's finest fabrics are sourced.
The legacy of Sergio Loro Piana permeated the entire collection. Sergio loved horses, and after discovering a decades-old photo of him riding, the design team was inspired to lead us on a nuanced equestrian-themed journey from Scotland to Argentina to New Zealand. From riding caps to ascots to stirrup-inspired buckles and other metal details, the DNA of the collection was intrinsically tied to horses, and anchored in the luxurious tan-heavy colour palette signature to both Loro and equestrian culture.
As the press was told, Sergio saw riding as a school of life teaching both perseverance and discipline. This is in many ways a metaphor for the_Loro Piana_design ethos, which demands nothing less than perfection, and, as the maison does not have a creative director, is rooted in a selfless spirit of teamwork.
Loro Piana Launches Revolutionary New Textiles
This season saw the maison debut two revolutionary new materials called Royal Lightness: a silk and cashmere blend and the first-ever fabric made from silk and merino wool. The result of two years of research and experimentation in the Loro Piana "labs" in Roccapietra and Quarona, Italy, the unprecedented materials push the boundaries of what is possible in the textile industry, showcasing the maison's pioneering spirit and unmatched technical prowess.
(Left) Look 61- Loro Piana unveils equestrian heritage and (Right) Look 59- new Royal Lightness fabrication (Images courtesy of Loro Piana)


Meanwhile, the Royal Lightness fabric sees silk thread wrapped around 15-micron cashmere, giving it an ethereal sheen. The maison completes the production process with fell stitching, an ancient method performed by hand with a thread and needle that is particularly technically demanding. The Rain Magazine team received an exclusive look at the raw materials at this season's presentation - divinely soft, they offer unprecedented comfort for the most discerning of clients.
Attending the Loro Piana presentation was a sensual multi-sensory experience. Walking through the collection was like reading a textile love story, one where every detail was carefully considered and every piece meticulously constructed. One of the collection's showstopping pieces was a wool jacket covered in 35,000 individual sequins that took over 300 hours to assemble. Other highlights included an orange suede jacket layered with a steel grey shirt suspenders and trousers, an aristocratic jacket/dress set that re-interprets a pattern from the maison's heritage luggage, and a fatally chic white coat worn with a hat and black sash.
Layering, as always with Loro Piana, was at the essence of both men's and women's collection. Rich colors such as dark maple leaf, tundra soil, deep oak, creamy vanilla, green haze melange, fondue fudge, and a particularly covetous navy blue were layered in the complementary yet contrasting textures of cashmere, cheviot, merino wool, silk, and cash melton.
(Left) Look 18- Heritage silhouettes inspired by the countryside appear within the menswear collection (Right) Look 14- alongside, the innovative textiles of the womenswear collection (Images courtesy of Loro Piana)


Loro Piana has expanded into jewelry in recent years and proposed a plethora of gorgeous pieces this season. Big frame glasses provided a touch of daring while slender belts completed the impeccably tailored looks. Of course, there were several must-have bags. This season saw the launch of the "Needle," a profoundly meaningful piece inspired by the bags that ladies would use to carry their knitting needles in.
Seasonal pieces from the women's Loro Piana FW25 jewelry collection (Images courtesy of Loro Piana)


Classic accessories silhouettes are offered in new color ways that complement the womenswear collection (Images courtesy of Loro Piana)


Loro Piana reminds us that the best fashion is both art and architecture, where color and form come together in a graceful dance, shifting from ethereal to sharply structured. This season's collection extensively conversed with art, as the design team displayed watercolours on easels throughout the show space. These watercolours reflected the dramatic landscapes of Scotland, Australia, New Zealand, and Argentina and were also reflected in dreamily painterly prints throughout the collection.
(Left) Look 65- Luminous silk contrasts against Cash Tweed in novel silhouettes (Right) Look 5- while classic heritage is reimagined in meticulous detail (Images courtesy of Loro Piana)


