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AMIRI opens a newly redesigned shop at Selfridges
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AMIRI opens a newly redesigned shop at Selfridges

12 April 2023

To welcome spring AMIRI introduces a newly redesigned shop in London’s iconic Selfridges. The pop-up is dedicated to the AMIRI spring summer 2023 collection designed by Mike Amiri.

The sensual new shop is highlighted by patchwork denim, hand-made tapestry full sets, collaged varsity jackets, and accessories. The store reimagines the spring 2023 runway, balancing textures and tones around a monogram floor design. The season’s narrative of eternal dreaming is brought to life with a curation of ready-to-wear bags, accessories, and footwear.

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AMIRI, Selfridges, shop-in-shop

Selfridges
400 Oxford St, London W1A 1AB, UK

amiri.com selfridges.com